Why do I need a website? Top 15 reasons

"Every business must have a website."

By now you've heard or read this somewhere but you're not sure. Will a website work for your business, in your industry? How do you know if internet marketing is one of the marketing methods you should be using?

You’ll know you need a website if you answer yes to any of the following 15 questions.

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Do you send the same birthday card every year?

Of course not!

But it's essentially the same message you're sending each time (just the numbers get bigger!) so why a different card, a different look, different words?

It's simple really. You take the time and trouble to wish someone Happy Birthday in a new way every year because you want to get your specific message for the year across.

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Have you ever met a Dick?

(How to write copy for your website that works.)

It's Saturday night.  You're young, single and have been invited to the biggest party in town.  You're excited and looking forward to a good time.

The party, held at a luxurious home in an upmarket suburb, is filled with lots of interesting and friendly people.  You start making your way towards the bar to get a drink when an attractive guy steps in front of you, holds out his hand and says with a big flashy smile, “Hi, I'm Dick!”

“Oh good,” you think, “the fun's starting already...”

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What's the similarity between a website and a bicycle?

A few hints on how to drive traffic to your website...

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Common website fears and misconceptions costing you a fortune?

"I know I need to get a website for my business but I'm not good with computers and don't know what I'll be getting into. I'll do something about it later."

Sound familiar? Every day a business owner delays in getting his business known on the web is a day his competition gets to reach clients and make sales that could have been his. So why wait?

Let's take a look at some of the main reasons why a website experience can be perceived as confusing and complicated and show you just how quick and easy it can be.

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What is website DIY going to cost you?

With the end of the year approaching at a rapid rate it seems like everybody is talking about the plans they have for the Christmas holidays. Most business owners I speak to seem to have a few days rest in mind, followed by catching up on all the things they don't get time for during the rest of the year!

One of the things that people don't seem to get much time for during the year is the planning of a decent website; one that will help the business market itself better and sell more the next year. Now that there is going to be a little time available, there's a debate around whether you should spend the time and trouble and try to do-it-yourself or whether you should just get it done professionally.

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Give your website a gift to help it grow

It's that mad time of the year again when we're all rushing around madly trying to buy meaningful gifts for family and friends who've shared our lives this past year. I've even heard people wondering what, if anything, they need to give their bank managers!

But what about the business you run that has made all this giving possible? Surely that should be getting a gift too? So, what to give your business this Christmas?

Well, if you had to ask any business what would always be appreciated, I'm convinced it would say “More sales next year, please!” But as with any present, you stand the chance of getting it wrong.

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